I've worked on creating and improving products in various industries as a UX Designer, Product Designer and Product Manager.
Whether you're an early-stage business who needs all of these services or a more established company and only need one, I'll be able to help.
Discovery
I'll take a user-centred design approach to understand the goals, needs and motivations of your users and customers, aligning them with your business goals to create real value.
I'll do this by analysing existing analytics and UX work, conducting user, customer and stakeholder interviews, designing surveys and by running design sprints and workshops.
Deliverables: Customer Journey Maps, Personas, Empathy Maps, MVP Definition, Roadmaps
Design
Backed with evidence-based problem definition and user research, I will sketch and prototype product designs; testing them with prospective users, using the feedback from usability sessions to refine and iterate on the product.
Deliverables: Sketches, Wireframes, Prototypes and High-Fidelity Final Designs
Delivery
I will work with the development team to make sure they have everything they need to deliver high-quality work on time, every sprint.
Deliverables: Epics, User Stories and Acceptance Criteria
Looking for help with any of the above? Get in touch: hi@samirr.com
Here's what people have to say about working with me:
“I had the pleasure of working with Samir at EE. He’s a very talented designer passionate about delivering right by customers in a simple, brilliant and innovative way. Samir brought a wealth of knowledge, unique view points and was not afraid to challenge the idea of possible, pushing for innovate features that tackled customer problem statements and business goals in the simplest way for the user. Journeys he designed are now best in class examples in EE and feature in experiences that will be enjoyed by millions of users yearly on the EE Shop. I cannot recommend Samir enough!”
Joseph Cooney - Product Manager @ EE
“Samir is an incredibly disciplined Product Designer. During the time we worked together, I watched him balance empathy with a methodical approach across both the product design and management process. Samir often went beyond what was expected of him to understand the complexities of our market and wasn't satisfied until his understanding matched mine. Samir can work conceptually, he can work collaboratively, he can work fast, and when necessary, he can grind out a win - he was a pleasure to work with.”Vaughn McKenzie-Landell - Founder @ JAAK
"Samir is a really broad and modern thinker who is able to see the product development process from multiple viewpoints and really contribute across a whole business. His design work, product management and business sense really helped drive momentum when I worked with him. We worked in different departments but thanks to Samir our departments always felt perfectly in sync."
Hari Ashurst-Venn - Partnerships Lead @ JAAK
"I worked with Samir on reed.co.uk's core products as well as on a number of corporate-startup ventures. Samir's a great designer who is very capable of pinpointing where there is an opportunity to solve user needs in a way that meet business needs. He's a passionate and innovative thinker who comes up with creative solutions, and he'll never shy away from challenging the status quo. On top of that, he's great and fun to work with!"
Timo Hilhorst - Lead Product Manager @ reed.co.uk
“I worked with Samir on a number of projects while at reed.co.uk. Samir is a very hands on Designer, who loves getting involved in all stages of the project! While working with him, he was always willing to do whatever it took to get the job done under tight time constraints. Not only was Samir great to work with, but he also offered support whenever needed. Not only a great designer, but a good friend.”
Daryl Humphrey - UX Designer @ reed.co.uk
“I worked with Samir at reed.co.uk during our startup venture MetroDesk. Working on MetroDesk I got to know Samir and his contribution to the project was amazing! He was the sole Designer/UX person and did an excellent job in suggesting and implementing the ideas for MetroDesk. He was the most junior member of the team and the passion and effort he put into the project was that of a Senior! Also, that experience sparked an amazing friendship which stands strong today after years have gone by. Amazing to work with!”
Alessandro Di Lello - Lead Developer @ reed.co.uk